Using the Wrong tool?

Today we’re going to talk about using the wrong tool. Yes, that’s right. So you hear a lot about using the right tool, finding the right tool and how more how much more efficient it is. And that’s true. But sometimes you just need to get something done. A few weekends ago, I was fortunate enough to be the sponsor for a automotive rally called the Vertical Mile Rally. And this is thanks mostly to Salt Lake imports for helping arrange this.

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Be Responsible

What’s up, everybody, just want to talk to you today about responsibility.

I know. First thing I think of when I hear responsibility, I think of MXPX song “Responsibility What’s that?” Yeah, I know, that dates me. Anyway, I wanted to talk to you about responsibility and how it relates to entrepreneurship.

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You never know who’s watching

Hustle Focused Energy

After launching the pre-orders for the Hustle Focused Energy product, I have been surprised at who has been silently watching. There are people who have never interacted with my content or have even talked to me, and here they are buying my product.

This illustrates that it’s not always about the metrics or the numbers that you can see, sometimes there are people silently watching what you do, rooting for you in their own way. I know this from experience. My now good-friend Bobby from Macey Media was one of those that I was watching, never interacting with his content. One day I got the nerve up to say that I enjoyed what he was doing. He was ready to give up on that specific tactic he was using, but it resonated with me. He kept with it, to much success.

I’ve since learned to be more vocal and interact because those people ultimately appreciate it, but you never know who is watching and rooting for you, so keep going.

Trent V. Bray

“They make a lot of money”


I hear this phrase quite a bit from people who want to start a side hustle or a new business. In fact, money is a large motivating factor for people. However, if you are basing your entire want to get into something because you saw ONE PERSON making a lot of money and assuming it’s easy. You are in for a world of disappointment.

I am often shocked at how easy people think it is to just start a business and make large amounts of money. “Hey, if they did it, I can too” which that statement is absolutely true, but they don’t think about the amount of work behind it and the years of sacrifice and importantly, the timing of it all. If you start right now, you’ll be years behind the person who “makes a lot of money” doing it.

An example of this is that I’ve known several people who have pitched that I/they should be selling personal protective equipment on Amazon because of Covid-19. Well, the lead time is quite long, Amazon isn’t the easiest to deal with, and by the time you are to market, will you be the only one in town to sell these? Not to mention, the Government got involved in PPE and seized some of that product for their use. There are significant forces that you can’t control involved in that idea. Building a lasting brand to stick around after these are no longer around, that’s completely different and could be a good idea.

People always want the quick and easy path to money, and lasting success is a completely different strategy. More often than not, quick money is also not reality. Yes, there are stories, but that is the exception, not the rule.

The ones who really are successful, the “overnight success stories” are the ones who have put in the years of effort and consistent action until they finally hit a breakthrough. Their belief was strong the whole time that they would be successful even after multiple failures. This is a rare quality, but it is one you can develop.

Don’t chase the next quick buck, build something worthy of a legacy, not a footnote.

-Trent V. Bray

Scratching the automotive itch


I am a self-proclaimed “car guy”. I love cars, and although I’m not great when putting wrench to bolt, I am learning.

I’ve been around cars my whole life and they’ve taken a back seat as of late, but all it takes is a quick ride to realize how much joy I get from them and how it heals my soul. This lead me to thinking of ways I could be involved in the automotive world without taking too much time away from my other business pursuits. I didn’t have to look far.

My free time, although rare, is usually filled with looking at car news and speccing out cars on the car configurators to see how I would buy that specific car. Turns out there are people who like to see how others spec out their cars. Enter screen-recording what I’m doing already and HWY Spec was born. It stands for How Would You Spec. And I ask at the end, how you would spec the car I just specced.

I’ve really enjoyed the time I’ve put into it, but it’s taken very little time from the main pursuits which is what I needed. This way I can stay tied to the car community but without the need to constantly visit shows and buy merchandise or put really any capital into it. Just used what I already have. If you feel so inclined, check out the HWY Spec YouTube Channel to see the videos I’ve put up.


Creating Habits of Success

Throughout my life, I’ve noticed my habits are the single biggest factor in my success. When I break good habits, bad things happen. And I’m not saying they are catastrophic bad things, but I’ll start skipping some of my concrete work habits, therefore putting me behind in work. And it’s usually when I am being successful that I rest on my laurels and start to focus less on the winning habits.

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Win or Lose, keep going

Winning or losing sometimes isn’t a choice. What you do with your attitude though, is completely up to you.

Yesterday, the San Francisco 49ers played the Kansas City Chiefs in the “Big Game”. I was rooting for my life-long favorite football team, San Francisco. Through 3 quarters, it was looking like San Francisco’s game to lose…and then they did.

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Take your shot

Every once in awhile, you get to take a shot. You know you have an opportunity to either get egg on your face or come out as the hero. How many times have you passed the ball instead of taking the shot?

Let me tell you, in the past and maybe even a year ago, I would have squandered this opportunity. I would have doubted myself and shied away from taking the shot. “Why would you do that?!?” you might ask. I get in my head. I would self-sabotage far more than bet on myself.

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